If Data is the new bacon,
A data-driven agency, with the mission to transform data into communication, combining technology with data-driven creative and planning.
If Data is the new bacon,
A data-driven agency, with the mission to transform data into communication, combining technology with data-driven creative and planning.
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Many say they are good at everything.
We prefer to focus on what we are best at.
Many say they are
good at everything.
We prefer to focus on
what we are best at.
From technical recommendation to more complex implementations.
- Organizational governance
- MarTech implementation and management
- Management and construction of databases
All data sources integrated and treated. This is Data Intelligence.
- Customer segmentation
- Data Enrichment
- GDPR
We elevate the status of your messages with super personalization at scale.
- Marketing automation
- Dynamic creative development
- Super personalization of communication
- Communication planning
- UX/UI
Your brand connected with your customers with a lot of personalization and relevance.
- Advanced analytics and insights
- Custom dashboards and reports
- RFM studies
- Predictive Models
We extract maximum value from your data and collaborate with strategic areas of your company.
- Data-driven media
- Targeted audience planning
- Journeys
- Orchestration and optimization of cross-channel platforms
- Engagement
More than clients, partners.
Case stories
Discover how Electrolux Brasil became the leading data-drive operation worldwide, by rethinking the customer journey
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Technology has given customers the freedom to engage with brands on their own terms - researching, discussing, anytime shopping, across multiple devices and channels. You probably already know the size of this challenge.
Like many companies, Electrolux relied on a variety of disconnected tools and data points. We helped consolidate the tangle of data to create a holistic view of every customer. From there, we structured data-driven marketing strategies, creating relevant communication for every moment of the consumer's journey.
Case stories
We helped P&G build its data-driven CRM in Brazil to become a global benchmark
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Large companies apply huge efforts to attract new consumers, but what happens after the first purchase? For everyday goods, retaining customers creates strong bonds.
Understanding the consumer, their interests and the ideal time to communicate with them can be challenging. For P&G, it was not different, but we managed to change that scenario. We consolidated data from diverse data sources into a single view, enrichend with strategic insights. We transformed data into communications, engagement and results.
História de sucesso
We took Mitsubishi data-driven to a new level, rethinking the way we do CRM
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The automotive industry is very competitive and one-to-one communication is a powerful tool to build customer loyalty.
Mitsubishi had built data capture systems, but needed help to transform the large volume of data into effective high-level CRM. We structured strategic journeys, based on a new view of the database, and have created super personalized communication to truly connect with customers, in the different moments of their relationship with the brand.
História de sucesso
We helped Domino's Pizza evolve into data-driven communications.
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Ordering a pizza may seem frugal, but the truth is that we can discover a lot about each consumer from this simple gesture,. Domino's had already structured its database, but needed to take it into the next step, mine the information to create result-oriented communication.
We started by understanding pizza consumption behaviors and, based on them, create journeys that understand the characteristics of each customer to stimulate new orders with a personalized approach.
História de sucesso
See how we turn data-driven communication into results for Diageo
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The boom in online shopping has intensified competition from big brands and retailers in beverages. How could we develop communication that would appeal to customer in a relevant way, amidst a turbulent sea of digital stimuli? Strategic communication, capable of understanding the moments and preferences of each consumer.
From data analysis and behavior reading, we develop creative and assertive ways to communicate throughout the customer journey. In just 2 months of data-driven communications, we doubled CRM-generated sales at TheBar, Diageo's official e-commerce.
Data is the Newbacon
We believe in the power of data to transform brand communications.
For us, CRM is much more than just software. If you also think the same, please contact us.